Will Chou

Why Customer Loyalty Is the Key to Real Wealth

You want to know where the REAL money is made? Where you can make 20x more money in your business or investing? The real money is not in always getting new customers. It’s in developing a loyal community of superfans that keep coming back to your brand. The real money is in customers returning again… Continue reading Why Customer Loyalty Is the Key to Real Wealth

The One Mistake You Want to Avoid With New Years Goals

Many people make the mistake of choosing outcome-based goals instead of habit-focused goals. The difference is you don’t control the outcome. For example, one million YouTuber subscribers is an outcome-goal. You can’t fully control it. You can create the best videos, but maybe because you’re brand new to the platform, the algorithm being funky, you… Continue reading The One Mistake You Want to Avoid With New Years Goals

How To Find New Books You’ll Like

I haven’t had problems with finding books to read in a long time. It’s been 8 years since I had that problem. In fact, I have a running list of books with hundreds of titles that I may never get through. I’m also often the first to get wind of a new book or author… Continue reading How To Find New Books You’ll Like

MasterClass.com Review: Is It Worth the Money?

For the last couple years, I’ve been getting ads and seeing videos about Masterclass.com. Their product really kept me interested since it was unique and all about something I’m passionate about: learning from the world’s most successful people. I’ve owned the product for the last 3+ years and still use it regularly. Here’s why I… Continue reading MasterClass.com Review: Is It Worth the Money?

Why Everything Everywhere All At Once Is A Masterpiece

As we say goodbye to 2022, I want to pay respects to a film that I believe is the best film of 2022 by far. Everything Everywhere All At Once was a pleasant surprise to this year. It smoked other standout films of the year I watched, like Black Adam, Top Gun: Maverick, and Avatar… Continue reading Why Everything Everywhere All At Once Is A Masterpiece

What are the Five Love Languages? How People Express & Receive Love.

One mental model that has improved my ability to communicate well and understand people is love languages. If you’re looking to increase your social intelligence and skills, read on. The five love languages are different ways that people show and receive love according to the book The Five Love Languages. They are: Words of Affirmation:… Continue reading What are the Five Love Languages? How People Express & Receive Love.

Everyone’s An Investor

Everyone is an investor. People think of an investor as a niche group of people who invest in businesses and make a lot of money from them. However, we all are investors because we get to choose where we spend our time and money for the biggest impact. It’s just that the average person isn’t… Continue reading Everyone’s An Investor

The Neuroscience Behind Bad Decisions with Money

The Allais paradox is a paradox about the psychology of how we make certain decisions. It’s like a game where you have two choices. In one choice, you have a 50% chance of winning $1,000 and a 50% chance of winning nothing. In the other choice, you have a 99% chance of winning $1,000 and… Continue reading The Neuroscience Behind Bad Decisions with Money